The purpose of this article is to carry out an analysis of an aspect that is fundamental for microenterprises, such as its financing. The case of microenterprises located in the municipality of Puebla (Mexico) is analyzed. One of the limitations to establish and manage a company is access to financial resources. The work is structured in two parts: the first addresses the review of two financial theories and the second part describes the research methodology and presents the results obtained from the application of an instrument. The instrument used was validated with the Cronbach's Alpha coefficient and presents the characteristics of the origin of initial capital when opening the company and how is the management of financial resources, especially in the decisions of financing and granting credit to customers . Some of the most representative results have to do with the use of financings, the origin of the requested resources, in what the money received was used and finally, it was determined if financing is granted to the clients.
Alcaraz, R. (2006). El Emprendedor de Éxito. México: Mc Graw Hill /Interamericana de México, pág. 39
Berger, A. N. (1998). The economics of small business finance: The roles of private equity and debt markets in the financial growth cycle. Estados Unidos: Journal of Banking & Finance, pág. 613
Fazzari (1987). Asymmetric Information, Financing Constraints, and Investment. Estados Unidos: Review of Economics and Statistics, MIT Press, 69, pág. 481
Myers, S. & Majluf N. (1984). Corporate Financing and investment decisions when firms have information that investors do not have. Estados Unidos: Journal of Financial Economics,1, pág. 87
Van Horne, J., & Wachowicz, J. (2010). Fundamentos de Administración Financiera. México: Prentice Hall, pág. 2
