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  • Unillanos Journals
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    • Accounting and finance
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      6 items found.

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      • Categorization of retail according the added values percieved by the consumers of the socialeconomic degrees 3 and 4 of Bogotá, Colombia

        DOI 10.22579/23463910.156
        63-81
        2019-07-16
        Gustavo Riveros Polania, Camilo Pedraza, Yessica Barrero, Ana María Aguilar
      • The integration of marketing communications as the core of brand communications

        DOI 10.22579/23463910.72
        40-49
        2016-01-15
        Juan David Tunaroza, Diana Rojas Torres
      • Visual merchandising at the point of sale, brands versus consumers in decision making

        DOI 10.22579/23463910.58
        25-32
        2016-07-01
        Claudia Janeth Ramírez Beltrán, Luis Gerardo Alférez Sandoval
      • Measurement of the organizational climate in a SME of the service sector of the downtown region of Hidalgo

        DOI 10.22579/23463910.154
        205-217
        2020-01-20
        Jocelyn Estrella Rodríguez Martínez, Enrique Martínez Muñoz, Danae Duana Avila, Tirso Javier Hernández Gracia
      • Communication as a strategy for competitive differentiation

        DOI 10.22579/23463910.757
        e-757
        2022-05-17
        Yosselin Zevallos Oscco, Juan Alberto Collado Vargas, Pedro Leonardo Tito Huamani
      • Banking and googolization: From individual and collective accounts to Social Media Banking Communities: International and Colombia Experience

        DOI 10.22579/23463910.301
        e-301
        2021-06-30
        Jahir Alexander Gutiérrez-Ossa
      1 - 6 of 6 items
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