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Commercial strategies for competitiveness in an intermediate city: case Manizales - Rocio Tabares - Diego López

10.22579/23463910.99

54-61

2015-07-21

Rocío Tabares Hoyos, Diego López Cardona
Bibliographic review of the use of digital marketing and technological tools in Colombian SMEs as an organizational strategy

10.22579/23463910.1172

e-1172

2025-06-30

Luis Hernando Guerrero-Rentería
Analysis of the perception of teachers and students on the use of traditional and innovative teaching methodologies in higher education

10.22579/23463910.224

e-224

2021-03-16

María Eugenia Morales Sierra, Hans Molano-Cardeño, Daniel Cardona-Valencia, Daniela Delgado-Cadavid
Marketing and innovation processes in SMEs in a locality of Bogotá - Rocío Peña

10.22579/23463910.98

48-53

2015-07-21

Rocio Peña Meneses
Evaluation of Soft Skills in Entrepreneurial Students of a Virtual University in Cartagena de Indias and Teaching Strategies to Strengthen Them

10.22579/23463910.1190

e-1190

2025-02-05

Amalio S. Otero-Tapia, Losvia Esther Puerta-Cabarcas, Silvia María Mercado-Ricardo, Luz Karime Suarez-Yépez
Management of social media marketing, to increase sales in service SMEs, whose clients are part of a university community. Puebla City case study

10.22579/23463910.186

112-128

2020-01-20

Karla Coré Moreno Cortés, María Martha del Socorro Romano Cadena, María del Refugio García Alarcón
Perceptual overview of the application of the Magic Towns Program in Jerez, Zacatecas

10.22579/23463910.317

e-317

2021-11-22

Nora Edith Alcalá-Flores, Mayra Janeth Alcalá-Aguilar, Marlene Italia Botello, Nayere Palos-Sánchez
Personnel training processes at hotels affiliated with COTELCO in the city of Villavicencio, (Meta) Erickson Mayorga - Rocio Hortua

10.22579/23463910.120

23-26

2015-01-26

Erickson Mayorga, Rocio Hortua
Impact of Organizational Commitment at Grupo Geraldino S.A de C.V Located in Zacualtipan Hidalgo, Mexico.

10.22579/23463910.1239

e-1239

2025-08-30

Melanie Joana Ríos-Ramos, Enrique Martínez-Muñoz , Gricelda Dzul-Escamilla, Oscar Montaño-Arango
Market research and its use in decision making

10.22579/23463910.73

50-55

2016-01-15

Ginna Katherine Salas Leal, Ingrid Astrid Botero Gutíerrez
Xicotepec, Magical Town: Economic and Sustainable Development Perspective

10.22579/23463910.499

e-499

2021-10-21

Sonia Arellano Solis, Isaura Rojas Sánchez, José Mauro Larios Sánchez
Neurolinguistic programming as an international marketing strategy in the leading brands of the interbrand international index 2014 - Laura Giraldo - Paula Lora - Oscar Mahecha - Paula Ruiz

10.22579/23463910.104

92-98

2015-07-21

Laura Giraldo Lemus, Paula Lora Muñoz, Oscar Mahecha Pereira, Paula Ruiz Camacho
FIVE ASPECTS OF TIME MANAGEMENT

10.22579/23463910.1065

e-1065

2024-10-29

Randy Chavarria-Briceño
Dynamics of endomarketing in the fast food restaurant FRISBY S.A.- Valentina Alzate - Natalia Sosa - Laura Gutierrez

10.22579/23463910.93

36-42

2015-07-21

Valentina Alzate Salazar, Natalia Andrea Sosa Rey, Laura Patricia Gutiérrez Escobar
Solidarity Economy, Cognitive Processes with a Gender Approach in Lejanías, Meta (Colombia, 2020)

10.22579/23463910.762

e-762

2022-10-28

Saúl Eduardo Rojas Gutiérrez, Mileida Mosquera Tapiero
Journal GEON Vol 6 No 1 january june 2019

10.22579/23463910.151

129-129

2019-01-25

Revista GEON
The challenges of human management in the IPS of Villavicencio - Laura Camila Cepeda - Dagoberto Torres

10.22579/23463910.114

5-8

2015-01-26

Laura Camila Cepeda Rico, Dagoberto Torres-Flórez
Construction of a sustainable development model for the municipality of Lejanías - Goal in a concerted way with the territorial actors for the 2016 - 2019

10.22579/23463910.28

101-115

2017-07-01

Luis Fernando Espitia, Camilo Ernesto Pacheco Pérez, Sandra Cristina Guerrero Moreno
Determining factors in employee motivation from the perspective of corporate social responsibility: A case study in a private company

10.22579/23463910.855

e-855

2023-06-30

Hernán José Hernández Belaides, Juan carlos Miranda passo
Guidelines for the formulation of public policy on employability and entrepreneurship

10.22579/23463910.69

20-26

2016-01-15

Bray Felipe Martínez Lozada, Angie Paola Mendieta
Integration of technological and didactic tools in the development of competences focused on solving problems and making decisions.

10.22579/23463910.35

96-105

2018-07-16

Juan Antonio Sánchez Marquez, Nuria Sellares Alegre, Nohemí Aracely Hernández Muñoz, Mónica Mondelo Villaseñor
What is and how a territorial marketing plan is developed? - Yessika Caro - Emilian Amilcar - Alix Gómez

10.22579/23463910.102

76-82

2015-07-21

Yessika Alejandra Caro Maldonado, Emilian Almilcar Cuervo García, Alix Camila Gómez Camargo
Financial education as a contribution to the welfare of informal women vendors in downtown Soacha

10.22579/23463910.993

e-993

2023-12-29

Jeraldine Dueñas Hernandez, Jennyfer Paola Chavarro Salgado , Nelson Leonardo Montoya Arévalo
Proposal for an Entrepreneur Tool in the Design of a Business Model

10.22579/23463910.200

96-111

2020-01-20

Luis Alejandro Gazca Herrera, José Rafael Gómez Cabañas, Jessica Garizurieta Bernabe, Fredy Castro Naranjo
Integrate the academy and the company By Dagoberto Torres Flórez

10.22579/23463910.123

5-5

2014-07-16

Dagoberto Torres-Flórez

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