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The integration of online marketing with optimization and community manager for SMEs at the international level for 2016

10.22579/23463910.57

21-24

2016-07-01

Àngela Rocio Urrea Ortiz
Evaluation of the digital marketing mix of virtual self-service sales platforms in Colombia

10.22579/23463910.212

1-13

2020-08-29

Paula Andrea Mejia Henao, Yeimi Viviana Marín Chaves
The integration of marketing communications as the core of brand communications

10.22579/23463910.72

40-49

2016-01-15

Juan David Tunaroza, Diana Rojas Torres
Latin America: towards its own construction of marketing - Alejandra Pineda

10.22579/23463910.100

62-68

2015-07-21

Alejandra Eugenia Pineda Henao
Bibliographic review of the use of digital marketing and technological tools in Colombian SMEs as an organizational strategy

10.22579/23463910.1172

e-1172

2025-06-30

Luis Hernando Guerrero-Rentería
Green marketing as an economic alternative - Luz Vargas

10.22579/23463910.111

140-143

2015-07-21

Luz Amparo Vargas Sánchez
What is and how a territorial marketing plan is developed? - Yessika Caro - Emilian Amilcar - Alix Gómez

10.22579/23463910.102

76-82

2015-07-21

Yessika Alejandra Caro Maldonado, Emilian Almilcar Cuervo García, Alix Camila Gómez Camargo
Management of social media marketing, to increase sales in service SMEs, whose clients are part of a university community. Puebla City case study

10.22579/23463910.186

112-128

2020-01-20

Karla Coré Moreno Cortés, María Martha del Socorro Romano Cadena, María del Refugio García Alarcón
Marketing and social and business responsibility, developed with residents of the village of Candelaria, municipality of Ráquira Boyacá - Ángel Ávila

10.22579/23463910.109

127-132

2015-07-21

Ángel Leonardo Ávila Catañeda
Marketing and innovation processes in SMEs in a locality of Bogotá - Rocío Peña

10.22579/23463910.98

48-53

2015-07-21

Rocio Peña Meneses
Design of a model that interprets the concept of territorial marketing applied to the department of Santander and its metropolitan area

10.22579/23463910.59

33-41

2016-07-01

Luis Alfredo Rojas Lizcano, Adolfo Segura Moya
Dynamics of endomarketing in the fast food restaurant FRISBY S.A.- Valentina Alzate - Natalia Sosa - Laura Gutierrez

10.22579/23463910.93

36-42

2015-07-21

Valentina Alzate Salazar, Natalia Andrea Sosa Rey, Laura Patricia Gutiérrez Escobar
The relationship between corporate social responsibility and the intention to visit in Shopping Center

10.22579/23463910.1199

e-1199

2025-05-06

Joel Esteban, Leonardo Ortegon-Cortazar
Innovation in Marketing of Agroindustrial Exporting Companies in the City of Villavicencio. By Jenny Milena Riveros and Rafael Ospina

10.22579/23463910.143

41-46

2013-11-15

Jenny Milena Riveros Castañeda, Rafael Ospina Infante
An evolutionary algorithm for solving problems in Marketing - Henry Lamos - Luis Alferez

10.22579/23463910.103

83-91

2015-07-21

Henry Lamos, Luis Gerardo Alferez
Neurolinguistic programming as an international marketing strategy in the leading brands of the interbrand international index 2014 - Laura Giraldo - Paula Lora - Oscar Mahecha - Paula Ruiz

10.22579/23463910.104

92-98

2015-07-21

Laura Giraldo Lemus, Paula Lora Muñoz, Oscar Mahecha Pereira, Paula Ruiz Camacho
Journal Geon Vol 3 No 1 January June 2016

10.22579/23463910.65

65-65

2016-01-15

Revista GEON
Socioeconomic analysis of Magical Towns. The case of Pinos, Zacatecas, Mexico

10.22579/23463910.309

e-309

2021-10-28

Josefina Torres de Santiago, Gilberto Salas Rodríguez, Armando Flores de la Cruz
Commercial strategies for competitiveness in an intermediate city: case Manizales - Rocio Tabares - Diego López

10.22579/23463910.99

54-61

2015-07-21

Rocío Tabares Hoyos, Diego López Cardona
Edu- Entertainment and Marketing of Experience with children as a strategy for the dissemination of Science and Technology

10.22579/23463910.4

50-67

2018-07-16

Alejandra Vega, Danae Duana Avila
Innovation, Organization And Marketing - By Charles Arosa Carrera

10.22579/23463910.138

23-25

2013-11-15

Charles Arosa
Consumer reactions in the polygraph before a propaganda about the environment - María Orquídea Escobar

10.22579/23463910.92

30-35

2015-07-21

Maria Orquídea Escobar Torres
Labor impact of COVID-19 on the families of Universidad Tecnológica de Tecamachalco students

10.22579/23463910.765

e-765

2022-06-30

María Leticia Solares Muñoz, María de los Angeles Flores-Aguilar, Alicia Sagrario Gámez de la Vega, Tania Ivette Hernández-Barrera
Women and leadership in private universities in the state of Hidalgo, Mexico

10.22579/23463910.213

1-12

2020-07-23

Tirso Javier Hernández-Gracia, Danae Duana Avila, Enrique Martínez Muñoz, Bernardino Martínez Muñoz
Categorization of retail according the added values percieved by the consumers of the socialeconomic degrees 3 and 4 of Bogotá, Colombia

10.22579/23463910.156

63-81

2019-07-16

Gustavo Riveros Polania, Camilo Pedraza, Yessica Barrero, Ana María Aguilar

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